Client Success Stories:
"We appointed Spectra Marketing over one year ago to manage our social media accounts. We found them to be concise and efficient in understanding, identifying and targeting our ideal customers and providing referral opportunities".
"Spectra Marketing has been dedicated and goal-oriented managing our social media and email marketing campaigns and has been easy to work with, flexible and understanding of our needs".
Solution Provided:
Spectra Marketing, led by Ann-Marie, devised a multifaceted B2C strategy tailored to Earth & Wheat's unique ethos. Leveraging its proficiency in social media management and online marketing, the agency crafted compelling narratives that resonated with environmentally conscious consumers.
Spectra Marketing engineered a dynamic digital strategy to amplify the influence of Women in Travel CIC. This encompassed orchestrating monthly email campaigns, crafting and refining captivating videos, and meticulously managing social media channels.
Implementation Process:
The implementation process begins with a detailed consultation to understand the goals and target audience.
Following this, a tailored digital strategy is developed, focusing on email campaigns, video creation, SEO and social media management.
The strategy is executed according to a defined schedule, with ongoing monitoring, optimisation, and reporting to ensure maximum impact and alignment with objectives.
OUR - SERVICES
We Offer a Range of Services to Meet All Types of Needs
OUR CLIENTS
We Believe Every Client Is a Valuable Long-Term Partner
TESTIMONIALS
Client Success Stories: Hear What Our Clients Say
ALESSANDRA ALONSO
Managing Director
Women in Travel CIC
Ann-Marie from Spectra Marketing is a close associate and through her business has been involved in our work from the very beginning. Spectra Marketing has been dedicated and goal-oriented managing our social media and email marketing campaigns and has been easy to work with, flexible and understanding of our needs. The team is brilliant and professional and can be trusted to work on their own account, yet won’t hesitate to ask questions and clarifications as needed. Thank you Spectra Marketing for your hard work and dedication to our mission!
LAVERNE WALKER
Director
Sackville Travel
We appointed Spectra Marketing over one year ago to manage our social media accounts. We found them to be concise and efficient in understanding, identifying and targeting our ideal customers and providing referral opportunities. They encouraged regular meetings and planned months ahead providing content and appropriate schedules in line with customer habits. They employed strategies to increase brand recognition and generate leads. Their content management strategy involved creating valuable and relevant content to attract and engage the target audience. This included blog posts, social media content, videos, and more. Other services included social media marketing, email marketing, newsletter creative & paid advertising. All of which helped to connect with customers, nurture leads, encourage conversation about our products & services The paid advertising campaigns helped in reaching a wider audience which in turn increased our followers and likes for our products. Incentives were put in place to encourage referrals that led to an expansion in our customer base and drive sales. As a result our followers have more than doubled in the past year.
HABEE HAMILTON
Diversity and Inclusion Director
Black Inclusion Week CIC
Spectra Marketing joined us for our most recent Black Inclusion Week campaign to support social media presence and to create the assets needed for social media and the website. Spectra came onto the project relatively late in the planning cycle and was extremely helpful in producing great content. We were impressed with how we worked with Spectra Marketing and decided to bring them on for another brand project.
HABEE HAMILTON
Diversity and Inclusion Director
Mahogany Inclusion Partners
Thank you Spectra Marketing, we have been working with them on brand presence via social media, newsletter distribution and video editing both for social media and in our service offering. Spectra has spent time with us to develop an action plan for how we communicate via social media increasing our following and has provided a solid sounding board for us to come up with new ideas and challenge our current thinking. Thank you for your support and passion for Mahogany!